Comprehensive organisation of a congress, a conference or a convention involves a strategic communications thinking process and production of a number of specific print and Website documents.
Designing such specific documents requires three skills:
- Being a professional organiser controlling the entire publishing chain for the relevant event and its technical and functional requirements;
- Being a communications strategy thinking and media buying expert;
- Being an art & production agency, capable of producing with talent the event's visual identity and its print and Web applications.
SPAT Group's PR expert teams control all stages from strategic thinking to artwork, to publishing of all printed matter and Website elements, and advertising communication of a congress, a conference or a convention.
Therefore, they will be you partner to carry out all or part of your project.
First, they will provide strategic communication thinking, market analysis, targeting, and if relevant, media planning and space buying (press, billposting, radio, TV).
Then our PRINT teams provide the following:
Design of a strong, representative visual identity
Design of a style and full applications of the visual ID and logos
Teasers, ads and press ads
Calls for contributions
Programmes, catalogues, exhibition guides, maps and visiting circuits
Invitation cards, badges and access cards
Posters and signage
Registration forms and exhibitor contracts
Etc.
Our WEB will naturally adapt all such documents to the event's Website, including setting up of PHP bases for on-line registration and payment. Management of calls for contributions will also be on-line.
Further, the event's style will be repeated in the EVENT'S SIGNAGE :
Entrance signs, welcoming panels, and directional signs
Posters
Streamers
Etc …
Of course, the event's style will be applied to all specific items and displays produced as part of the event, in particular:
Satchels, bags, briefcases, and binders
Promotional and sponsorship items
Banners, drop banners, canvas covers, flags etc.
Also, audiovisual resources will include management of all in-room presentations.
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A professional organiser of prominent tradeshows, exhibitions and international conferences for over 25 years,
SPAT is a mark, a spirit and a reputable brand.
